I’m a Bay Area UX designer with 20+ years of experience building teams and creating products that balance empathy, data, and business needs.
I’ve led consumer and enterprise initiatives that help people express themselves, connect with loved ones, grow businesses, and save lives. I love people, products, and the work I do!
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Empathy and respect are at the core of any good product team. Understanding customer and user needs gives the team purpose and direction, while a healthy culture ensures people feel trusted, safe, and empowered. Great work comes from environments where people are heard, challenged, and aligned to a clear vision they can own.
Successful product design requires more than user research—it must also be shaped by data and its broader business impact. A holistic view of problems and opportunities leads to better design choices, smarter solutions, and seamless alignment across product and leadership teams.
I help teams deliver customer and business value sooner by balancing strategic vision with practical execution. Designing with milestones and tests in mind allows us to learn quickly, adapt confidently, and ship meaningful solutions that drive impact.
